StoryWeb: A social business network
We were presented with the exciting although challenging opportunity of creating and developing a new social ‘business’ network for The Storytellers – specifically for their clients – built uniquely around a narrative framework. The potential and opportunity of this network would be to capture stories of employees all around the company to spark change.
The Storytellers are a behavioural change consultancy working with large orgnisations in order to drive change and performance. They co-create a strategic narrative with the leadership to engaging each and every employee in the company journey; emotionally empowering each individual with ownership of their personal contribution and in turn driving change within the company.
Working with Unboxed, an external web development agency, the Agile process was used to bring CC into the fold, leading the design of the UI and the user journey through the site. The end result would be a white-label product, intuitive and flexible so that it could be rebranded for different clients and so that future features could be added.